I recently developed a new interest in something which unfortunately requires a pocket full of money – but then isn’t that true of all good things?
I have developed a fondness of collecting vintage women’s magazines. OK, strictly speaking, I suppose I should be using the term retro as the magazines are predominantly from the eighties and nineties but hey I like the word vintage better! And in any case I’m sure that I’ll soon start collecting magazines from decades prior to the eighties. And it’s not just women’s magazines – I’ve also started collecting pop and teen mags from those decades too.
WHY THE SUDDEN INTEREST?
I have always been a magazine junkie – right from the time I was able to read. As a child I couldn’t go into a newsagents without whoever I was with purchasing a kid’s magazine for me. And it just went on from there.
As a young teen, I started to keep all the magazines I bought rather than toss them out – proving they really were money well spent. But unfortunately as my collection grew, space became increasingly tight, especially as we were living in a pretty small place at the time. So feeling fed up one day, I threw the lot out, not realising that one day I’d regret that decision.
My interest was sparked when upon arriving home from America, I discovered that my mum had thrown out boxloads of the vintage recipe pages I was saving. I was livid! And that’s putting it very mildly!
However during the three months I’d spent in the States, I didn’t buy any magazines as I didn’t really like the selection that was available there (apologies to my American followers!) But then when I arrived back in the UK, I found that my usual weekly reads didn’t really entice me as they once did. I actually found them a bit soul-less. It was just full of ads, celeb gossip, and fashion features of clothes from stores that I don’t frequent. It was all starting to get a little bit dull. The quality just wasn’t there.
I started thinking back to the magazines I used to buy years ago. I loved the extraordinary stories from real life people. I couldn’t get enough of the fiction pages and the puzzles. I loved the homely way the food accompanying the recipes was photographed. I enjoyed the regular weekly features. I also liked how the cover girl was usually an unknown model or at the very least a relevant actor or actress from one if the top soaps of that time. Not a reality TV star in sight!
I began to wish I’d never been so foolish as to throw out my beloved collection of mags – and set about trying to replace them.
WHY ARE THEY SO IMPORTANT TO ME?
Well in a nutshell, it’s because it reminds me of my childhood. Bet you didn’t need me to tell you that! It brings back wonderful memories of going to the newsagent with my uncle and picking up a pack of jelly tots – and a kiddie’s mag which I would read from cover to cover; of going through my aunts’ bags to flick through their latest mag; of going to the shop after school with my friends, where they’d buy a chocolate bar or bag of crisps for the journey home, and I’d buy a ton of chocolate – and a very ‘uncool’ women’s weekly – which I’d always claim was for my mum. Yeah right – Mum was lucky if she even caught sight of it, let alone read it!
I actually believe that these magazines got me prepared for the adult world. Or perhaps I should say that in my very naïve teenage mind, I’d flick those pages and think that that was what being an adult was all about. As I looked at the fashion pages, I’d imagine that those would be the clothes I’d wear when I was all grown up. I’d look at the hair and beauty features, envisioning my chic and elegant future self. The interiors section gave me a lot of inspiration for my future home. I learned a lot from the sometimes unfortunate real-life stories of ordinary people. Furthermore, my love of cooking and interest in food stems from those recipe pages.
And where teen magazines are concerned, they played a major role in my growing up. They answered the questions my friends and I were to afraid ask our parents, teachers and other adults around us; questions about boys, dating, the changes that were rapidly occurring to our bodies, problems at school, fitting in with the crowd… And of course they enabled us to indulge in our teenage crushes, gave us advice on how to do our hair and make-up and gave us tons of freebies. And without Smash Hits, I would never have been able to learn the lyrics to my fave tunes.
TRACKING THEM DOWN
Well it wasn’t easy, I can tell you that now! But once I decided to try and track down vintage finds and stop buying modern-day magazines, I had to consider which were the best places to start looking. At first I tried many of the local charity shops but found no joy there, although one of the volunteers did suggest the Freecycle site to me. Unfortunately I had no luck there either. Nor did I find anything at car boot sales.
I also tried people I knew who might have the odd mag or two or a hundred going back to the eighties but alas nothing. And I was practically laughed out of the newsagents when I enquired if they had leftover stock from thirty years ago (not as ridiculous as you might think seeing as my parents acquired stock from what seems like thirty thousand years ago when they took over a local shop!)
Finally I checked out sites like Gumtree and eBay which I suppose I should have checked out first. It was slow going but I soon discovered some real gems…
WHAT I GOT
I’m thrilled that in such a short amount of time, I’ve been able to get some really amazing finds. I’ve got a lot of the magazines from the eighties that my mum and aunts used to read such as Woman, Woman’s Own, Women’s Realm, My Weekly and Women’s Weekly. I’ve also got two issues of Bella which I’m thrilled about as well as Prima which were two titles that I – not my aunts – used to buy.
Another thing I’m also thrilled about is that I’ve been reunited with a 1990’s mag called Me which I’d totally forgotten about! But flicking through it, the memories came flooding back and it was just as awesome as I remembered.
I never used to buy Essentials and neither did any of the women in my family but after I stumbled across a file containing pages from old-school issues of this publication, I made it a mission to track down some issues – and I haven’t been disappointed.
But one of the best finds, even though it isn’t a women’s weekly title, were a bundle of Smash Hits magazines from the late eighties to the early nineties – the exact period that I used to buy this fantastic pop magazine. And what I was most excited about was the issue that had the first ever cover of New Kids On The Block on it – the best pop band in the world! Upon contacting the previous owner to thank her, she revealed that she was sad to part with them but as she was a mum with a growing family, she had to let her Smash Hits collection go which made me feel guilty. I promised her that I’d give them a good home – as I will with every mag in my growing collection.
The issue now is (ha! Geddit???) Is how I’m going to haul my collection across the Atlantic to my new home!